Unstructured Supplementary Service Data (USSD), sometimes referred to as "Quick Codes" or "Feature codes", is a communications protocol used by GSM cellular telephones to communicate with the mobile network operator's computers. USSD can be used for WAP browsing, prepaid callback service, mobile-money services, location-based content services, menu-based information services, and as part of configuring the phone on the network.
USSD can be used in implementing Financial Services since Transactions can occur only when in Session.This ensures Security.
It is a Fast and Easy to Use patform that need no application installation on the Customer.
It is Dependent on the GSM Technology and therefore can work in rural areas where smart phone Penetration is low.
USSD is a protocol used by GSMcellular Telephones to communicate with the service Providers Computers.This is more like messaging short codes but with a session.It is faster to reply than the normal messaging short codes.Customers are able to receive content by dialing a simple 3 digit access number e.g *798#.USSD codes can be dedicated or shared.USSD are commonly used for financial services.